In an insightful conversation with Media4Growth, Praphul Misra, Founder and Managing Director of Oi Media, reflects on the transformative role played by data in the realm...
DDX Asia, the one-stop expo of digital display solutions for retail and OOH industries launched last year, will be organised in Hall no 5, Nesco Exhibition...
Srikanth made presentations and addressed queries on 'How to Monetise DOOH Media' and 'How to adopt and follow best DOOH buying practices'.
Taking the audience through some real life scenarios of front-end technology use in retail and setting them against the context of consumer journey, Bhavin Kothari, CIO...
Mac holds a detailed workshop on selecting the best digital display solutions at right price
DDX Asia, the one-stop expo of digital display solutions for the OOH and retail businesses, was inaugurated today at the Nehru Centre, Worli, Mumbai, by Pawan...
DDX Asia, the one-stop expo of digital display solutions for the OOH and retail businesses, is all set to get going at the Nehru Centre, Worli,...
Experiential OOH agency XPERIA joins the list of exhibitors at DDX Asia, the one-stop expo of digital display solutions for retail and out-of-home industries to be...
The company, which supplies digital signage and display systems, will be displaying its product range at DDX Asia, the one-stop expo of digital display solutions for...
The leading manufacturer of indoor and outdoor LED video walls will display its product range at DDX Asia, the one-stop expo of digital display solutions for...
High-impact ads were placed in strategic urban locations such as highways and transit hubs in Delhi and Bengaluru
Pizza Hut taps into tier 2 and tier 3 cities with a strategic outdoor campaign in Katni, Madhya Pradesh, and...
The campaign, executed by GroupM OOH Solutions, featured eye-catching bus shelter installations in Delhi and colourful wraps on 20 buses...
With a clever Gujarati twist, Zepto’s latest OOH campaign ensures that essentials are delivered in just 10 minutes, keeping the...
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Executed by Posterscope India, the mural captures the dark, chaotic essence of the character ahead of the film's release
Unilever has finalised its global media review, reappointing WPP's Mindshare in key markets such as the US, UK, and China....
Hero Cycles has selected Efficacy Worldwide as its Agency of Record, following a competitive multi-agency pitch, marking a new direction...
Before her current role at Polycab, Shwetal spent three years as the Chief Marketing and Communications Officer at Shoppers Stop.
This creative campaign, executed by Posterscope India, transforms an ordinary public space into a captivating visual spectacle, inviting passersby to...
The advertising rights cover multiple advertising formats such as backlit hoardings, wall panels, clip-on boards, standees, and pole branding, ensuring...
Ashish Limaye, CEO of Craving Digital, discusses how digital content is reshaping advertising across industries, with a special focus on...
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
Adonmo, co-founded by Sravanth Gajula and Sandeep Bommireddi, has secured $25 million in funding to expand its innovative digital advertising...
The recent Auto Show 2024 at Nexus Ahmedabad One Mall showcased the effectiveness of out-of-home advertising in boosting brand visibility...
