Weighing an extraordinary 800 kg, the modak has been officially recognised by the World Record Book of India as the ‘Biggest Modak Using Traditional Ingredients’.
The campaign is executed by Posterscope India
Sharing details of the initiative on LinkedIn, Shwetal Basu, Sr. Vice President – Brand and Marketing at Polycab India, highlighted how festivals are not just occasions...
Through voice-enabled technology, the mushak playfully dispensed either a Pulse Candy or Golmol as a symbolic blessing.
The store is the company's largest to date and features a significant retail space dedicated to major brands, including Adidas.
The campaign features a series of life-sized panda sculptures, each dressed in custom Adidas tracksuits and sneakers.
The installation is done in partnership with OMD India and Osmo
The campaign is executed by Rapport at Nexus Seawoods Mall
The campaign is executed by OAP Mediatech
The campaign effectively ties the brand's core message, privacy and connection.
The scope of the campaign featured branding at 50 strategic Puja Pandals across Kolkata, Bengal, Bihar, Jharkhand, and the North...
The campaign is executed by Platinum Outdoor
The innovation was conceived and executed by Inventech, a division of Laqshya Media Group
The campaign is executed by MOMS Outdoor
The initiative aims to train an astounding 1 million people in design, while simultaneously launching a new Design School and...
Nick Shaw, currently Chief Commercial Officer UK, is promoted to UK CEO. He replaces Phil Hall who is promoted to...
The newly installed Metro line 3 is part of the city’s growing network and the Mahalaxmi metro station is set...
Nita Odedra, Director of Strategy at Blue Rhine Industries, a Dubai-based systems integrator with nearly two decades of experience, shares...
The campaign is executed by Tribes Communication on Metro Line 3 which is handled by Times OOH
The Forum will take place from November 5-7 in Seoul, South Korea
This activation was strategically designed to celebrate the fundamental aspiration of home building, directly connecting with the festival's deep-rooted cultural...
The campaign is executed by Say It Loud Media
The activation, centered around the theme of "Pujo Pujo Bhaab" (the feeling of Pujo), transformed iconic city elements into lively...
Arpit Jain, Director at Arkade Developers, shares his insights on why OOH advertising has become an indispensable, foundational pillar for...
Leveraging an extensive array of LED branding, strategically positioned across the city’s busiest thoroughfares, the campaign delivered exceptional visibility and...