Campaigns
ZEEL boards Delhi Metro to promote new Bollywood Channel
The brand in association with OAP agency executed a metro wrap to give larger than life platform to the channel launch
Zee Entertainment Enterprises Ltd (ZEEL) has opted for the exterior wrap of DMRC Line-2 rakes running between Samayapuri Badli and Huda City Centre to promote its ‘100% Shuddh Jalwa’ ZEE Bollywood channel. The media rights are handled by eg. communications, whereas the movie campaign was executed by OAP India.
The Metro train wrap is expected to capture the imagination of the young audiences that predominantly make up the commuters travelling on this line.
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Creative Concepts
Nexus Malls introduces India’s first parking lot naming rights with Mia by Tanishq
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Campaigns
Zepto’s OOH campaign to amplify SuperSaver proposition across 62 towns
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Talks OOH
Shalini Sankar, National Head-Business Development, Laqshya Media Group, to speak at South India Talks OOH 2025
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Talks OOH
Mayank Gupta, Founder & CEO, Vertex Lightco Industries, to present at South India Talks OOH 2025