Campaigns
Star Plus and DDB MudraMax initiate door knock programs
The activity was live for 15 days, which saw the participation of around 152 women per society.
With an aim to promote the brand name and popular show Diya Aur Bati Hum, Star Plus and DDB MudraMax initiated door knock programs and invited people for society activations. The idea was to leverage the ideology of show’Nayi Soch’ and at the same time make people sample the content. The ideation of the activity was done on the story’s theme which encourages women to pursue their dreams while also being great
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Campaigns
Canva turns real design struggles into laugh-out-loud billboards
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OAA
Saket Agrawal, D’Decor’s Brand & Marketing GM, joins OAA 2025 jury
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OAA
Sravani Babu, Associate Director – Brand Marketing at PepsiCo, joins OAA 2025 jury
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OAC
Kamlesh Rao, MD & CEO of ABSLI, to throw light on brand journey with OOH at OAC 2025