Campaigns
Mahindra First Choice goes strategic with Fuel Station branding
Handled by Glo, the OOH division of Lodestar Universal McCann, the branding has been executed in Mumbai, Delhi NCR and Chennai
Mahindra First Choice, a multi-brand certified used car company, has executed a strategic outdoor campaign to target car users. The campaign has been tactically placed on media available at petrol stations to target the right TG. The campaign, handled by Glo, the out of home division of Lodestar Universal McCann, has been executed in Mumbai and Delhi NCR. In Chennai conventional media has been included in the plan.
The month-long campaign goes with the message ‘Giving Wheels to a Billion Dreams’.
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Garmin Nederland turns a billboard into a climbing experience with ‘Play Harder’
The campaign was executed by Capital Sports.
Sour Patch Kids takes a playful swipe at Oreo
The campaign was executed across the UK by global creative agency VCCP.
Ethnix by Raymond brings a wedding to Gurgaon’s streets with ‘Mandap on Wheels’
The activation taps into the wedding season, a key occasion for ethnic wear, by placing the brand within a live...
Noice turns a truck into a maximalist moving OOH experience
The campaign is executed by MOMS Outdoor
Astrotalk turns its most common roast into an OOH campaign
With a tongue-in-cheek message calling out the frequency of its own advertisements, Astrotalk uses a billboard to turn consumer chatter...
WOW Advertisement adds eight digital OOH screens across Ahmedabad and Surat
The expansion includes seven traffic LED screens across Ahmedabad and a 41 ft × 60 ft curved outdoor LED screen...
billups celebrates its anniversary by putting its people on billboard
The campaign is participating in fifteen locations across Asia, Europe and North America, including Belgrade, Amsterdam, Brussels, Berlin, Chicago. Portland,...
PDSN Media expands corporate DOOH network with new screens at Fulcrum
The new inventory comprises two 8×8 ft digital LED screens installed across Wing A and Wing B of the Mumbai...
Dubai Mall expands its DOOH network with 1,100 sqm of LED displays
Emaar Properties has reportedly deployed approximately 1,100 sq m of LED displays across indoor and outdoor areas of Dubai Mall,...
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Through the collaboration, Context Networks is connecting eligible CPMN™ inventory to the Broadsign Platform, the company’s complete, reliable Ad Server...
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Campaigns
Ethnix by Raymond brings a wedding to Gurgaon’s streets with ‘Mandap on Wheels’
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Creative Concepts
Noice turns a truck into a maximalist moving OOH experience
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Campaigns
Astrotalk turns its most common roast into an OOH campaign
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Digital Network
WOW Advertisement adds eight digital OOH screens across Ahmedabad and Surat