Campaigns
fbb crafts a ‘Hatke’ innovation
The innovation is up on AB Road in Indore
fbb continue to stir the market with its innovative approach on the OOH medium. To make its proposition ‘Always Hatke’ alive, the brand has executed an innovative campaign in the Indore market where Varun Dhawan — the brand ambassador – makes his appearance on the large format in a unique style.
The innovation has been executed by GO MEDIA, a media owning firm in the city, in association with Nayak Communication which had done the fabrication. The innovation brings alive the quirky persona of the brand ambassador.
ETERNAL NETWORK handled media buying and planning for this.
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OAC
CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
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OAA
Pernod Ricard India’s Head of Media and Digital, Aatika Ansari joins OAA 2025 jury
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OAA
General Manager, Head of Media at Sun Pharma, Tejash Chheda joins OAA 2025 Jury.
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Industry News
‘The Attention Dividend’ – premium large format DOOH commands 5x more attention than digital channels