Campaigns
Congress takes the Metro route for campaigning in Delhi
In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro
Congress party has added the biggest metro network, the Delhi Metro Rail Corporation, to their outdoor vehicles mix in order to have wide spread visibility for their ‘Ab Hoga Nyay’ campaign. The party has done interior and exterior branding of Metro trains to achieve larger-than-life presence. Multiple lines have been taken for the branding including Line 2, 3, 5, 6 and 8 to cover the entire capital and target maximum audience across all categories.
The train branding focuses on urban issues such as GST, which are the core themes of the party campaign. The campaign has been done directly with Eg. Communications and will run till May 12th.
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Creative Concepts
Nexus Malls introduces India’s first parking lot naming rights with Mia by Tanishq
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Campaigns
Zepto’s OOH campaign to amplify SuperSaver proposition across 62 towns
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Talks OOH
Shalini Sankar, National Head-Business Development, Laqshya Media Group, to speak at South India Talks OOH 2025
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Talks OOH
Mayank Gupta, Founder & CEO, Vertex Lightco Industries, to present at South India Talks OOH 2025