Sampurna Rakshit, Marketing and Ecommerce Head, Mia by Tanishq shared her valuable insights on the strategic design and execution of out-of-home (OOH) advertising campaigns and discussed...
As Mumbai gears up for the state elections, the cityscape transforms into a vivid battleground where alliances and parties vie for dominance through a surge of...
“From zero income from spaces within malls, we’re now seeing double-digit year-over-year growth in ad revenue across our portfolio,” says Nishank as he recognises the potential...
The campaign is executed in partnership with Signpost India
Udit Mittal shares insights on how high-traffic mall spaces can elevate brand experiences, using immersive displays and interactive elements to engage consumers and drive showroom visits.
Arkaprava explores how brands can leverage mall media to engage high-value audiences and drive in-store traffic through impactful, integrated campaigns.
Preetam Patnaik, Head of Consumer Marketing, Continental Coffee shares his insights on how mall media is a rising media for advertisements for brands
To celebrate the occasion and express gratitude to its clients and media owners, the company rolled out a pan India Premium DOOH led campaign with eye-catching...
Europe’s finest DOOH concepts come together, with eleven award-winning agencies vying for a chance to showcase on six iconic screens across the continent.
The 3D screen is suspended at a height where visitors can enjoy the visuals without any 3D glasses
