P B Abdul Rehman, Managing Director, Diamond Publicities (P) Ltd, says that civic bodies will have major revenue windfall by rooting out unauthorised media. He also...
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very...
Destination-based marketing and promotion delivers tangible results to advertising brands; Brandstand is at the forefront of such activities
The social media powered contest is running in cities like Pune, Nashik, Aurangabad, Solapur, Kolhapur, Goa, Amravati, Nanded, and Nagpur and Vasai
Automobile major Datsun was the lead partner for the event while Phoenix Market City in Mumbai was the venue partner
EG Communications has bagged the rights to wrap DMRC Metro carriages on three lines for a period 10 years through an open tendering process
A new 3D creative has been used, on a larger display area
Outdoor Media Centre (OMC) reports that digital was up 30% to £68.3m, the biggest ever quarterly figure
The Council, which constitutes equal representation from agencies and media owners, handles complaints related to payment terms, discrepancy in documentation, and non-adherence to contractual terms
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
