The new EFI Fiery DFEs for Xerox Versant 2100 Press set standards for image quality and productivity.
To beat the BTL clutter, the BTL firm and brand developed a digitally equipped road show.
The New Zealand Outdoor media investment now stands at 3.3% of all media spend following a growth in annual revenue of 13.4% year-on-year over 2012.
Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
The brand has drafted an exclusive BTL plan which includes OOH medium, mall activations and new initiatives like augmented reality and flash mob to promote its...
Ranked in order of OOH spending, the top 10 brands in 2013 were McDonald's Restaurant, Apple, Verizon, AT&T, Warner Bros Pictures, Chase, Samsung, MetroPCS, Microsoft, and...
Vodafone was able to sustain its revenue market share during the quarter
Executed by MOMS, the brand's new OOH innovation at a strategic location in the city goes beyond mere cut-outs.
The company posts 13.2% increase in service revenue at Rs 9,541 cr
Animated and lit up hoardings featuring the brand's popular Zumi's promote the brand's internet plan in the city.