The core of the campaign's interactivity lay in encouraging passersby to take their favorite Hershey's Kisses
Shekhar, who will join the panel discussion on the theme, 'The missing ‘A’ word in your pitch: Time to introspect?' at OAC 2025, comes with a...
GenreAI introduces a data-layered, genre-aligned, psychographic-matched approach to cinema advertising.
Vikram Sakhuja, who comes with a distinguished career spanning decades across top-tier marketing and media organizations, will be part of a thought-provoking panel discussion on the...
The featured creators are now the faces of a bold campaign that challenges the norms of influence.
Since 2015, Malvika has been a driving force at L&T Realty, where she has architected and executed comprehensive brand and marketing strategies for flagship projects in...
The Quintessential OOH Quiz, powered by Xtreme Media, will be held on Day 1 of OAC 2025, adding a dash of stimulating interactivity for the audience.
The campaign cleverly taps into the show's core essence, leveraging iconic elements to create an immersive and memorable experience in public spaces.
Azazul’s impressive portfolio includes crafting campaigns for major brands such as Nescafe, Coca-Cola, Nestlé Maggi, Domino’s Pizza, Dabur, Maruti Suzuki.
"OAC has emerged as a pivotal platform for the out-of-home advertising industry, bringing together thought leaders, media owners, and technology providers to shape the future of...
