The wrap rights are on 39 train sets – each having 6 rakes
Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms
The OOH firm already holds the rights for Phase 1 of the city’s Metro network
The kiosks, developed by Enhance Tech Labs, will have an interactive public information display on one side, and advertising display on the other
The contract will be allotted on monthly license fee basis in two bid system for 3 years
The screen will be in the line of sight of some 1.5 crore pilgrims visiting the holy shrine in the city
The industry lodged its protest peacefully and vehemently against BBMP’s Outdoor Signage & Public Messaging Byelaws 2018
The reserve price has been reduced to Rs. 27.15 crore per year from Rs. 30 crore per year
The firm will manage the commercial and sales business through rights acquired by Global Sports Commerce for Africa across formats including On-Ground sponsorships
The OOH firm has won the rights for a period of 5 years in a tender-cum-auction conducted by Kerala State Road Transport Corporation (KSRTC)
