The company has won two long-term contracts for train wrap and branding in the station ticketing area
Prime Marketing uses four rail engines of Southern Railways to promote Sharon Plywoods
The rights are for putting up media on some 80 piers
The wrap rights are on 39 train sets – each having 6 rakes
Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms
The OOH firm already holds the rights for Phase 1 of the city’s Metro network
The kiosks, developed by Enhance Tech Labs, will have an interactive public information display on one side, and advertising display on the other
The contract will be allotted on monthly license fee basis in two bid system for 3 years
The screen will be in the line of sight of some 1.5 crore pilgrims visiting the holy shrine in the city
The industry lodged its protest peacefully and vehemently against BBMP’s Outdoor Signage & Public Messaging Byelaws 2018
