ACKO redefines car insurance perceptions with a groundbreaking OOH campaign featuring Saif and Sara Ali Khan, bridging tradition and innovation.
Strengthens market presence in South India
Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.
The campaign was executed in multiple metro cities across the country by utilizing a strategic media mix, the campaign was successfully able to capture audiences' attention.
The 33-day long campaign saw the brand style over 15,000 women across 100 villages in UP while post-campaign sales exceeded market expectations as well.
Spread across 17 cities and utilizing more than 1,000 media units, the campaign was executed by Platinum Outdoor.
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
‘This is What a Level Playing Field Looks Like’ is a call for fairer representation
A large city population, high GDP and personal income levels, high traffic density, northbound retail consumption, and growing industrial and commercial activities are among the chief...
