Samsung's Gear S2 creates magic on the wall of the Natural History Museum in Paris, covers the Central Building wall in the heart of Hong Kong,...
Koovs.com recently went outdoor to propagate its high-fashion brand ethos. Conceptualised by Grey London and executed by Mediacom India, the campaign was launched with an objective...
UP Government's outdoor campaigns in Mumbai accounts the state's infrastructural growth in order to attract industrial interest.
Unlike static pictures on the billboard, MOMS has used giant versions of moving deodorant bottles as arms of a clock to depict the freshness it promises...
The new law has taken most parts of Lucknow under the premium category, where media owners are liable to pay similar tax for any other part...
According to Outdoor Advertising Association of America (OAAA), OOH continues to see significant growth compared to other media.
The campaign has been executed by Avenir Brand Connect.
Relevance, localisation and topicality of the medium are central to the campaign
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
We have got an overwhelming response from the media owners, agencies and brands on this initiative, says Jarvis
