Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
We have got an overwhelming response from the media owners, agencies and brands on this initiative, says Jarvis
The OOH firm has bagged the contract in Pune for 3 years
Blackberry runs impactful activation programmes at New Delhi, Mumbai and Bengaluru airports to promote BlackBerry Passport
Vodafone Odisha Circle believes that without using outdoor media as one of their display tool, no brand can achieve 100 per cent reach among their TG.
Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
DMRC is preparing the ground for consolidation of OOH business in the Metro space, and is likely to give out ad rights for periods up to...