The campaign was executed in Mumbai and Bengaluru, using mainly large formats
The high visible branding which will run for 6 months has been rolled out in association with leading OOH firm Atin OOH
Leading OOH advertising ERP company completes integration with programmatic partner enabling new revenue streams for its clients
Several car majors saw a significant increase in car sales in August 2017 as compared to the corresponding period of the previous year. The demand levels...
The OOH campaign was meant to intrigue the audiences into gazing at the advertisement more than once
The innovative solution is being brought to India by Msquare Ad Roller India, a joint venture of digital printing major Macromedia and OOH firm Maverick Media
The issue came to the fore two years ago when the civic body came up with a new ad policy and effected a steep hike in...
A high intensity airport centric OOH campaign was launched across 7 major cities, in sync with the TV and digital campaign to communicate the new brand...
Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage and Atul Shrivastava, Group CEO, Laqshya Media Group, share their viewpoints on the IOAA move
The brand has executed the 6-month campaign in association with Atin OOH & Promotions, targeting passengers flying across Asia to Japan, Korea, China, Malaysia, Taiwan, Thailand,...