The latest series provides high energy efficiency OOH lighting and extra-long produt lifespan
oOh!media launched a campaign for Cadbury Favourites using an optimised planning solution to harness real transactional data
The campaign, planned and executed by MOMS Outdoor Media Services, was aimed at the male audience in the 25-40 age group from SEC A & B...
IOAA has informed the members (direct or through affiliated associations) that any entity found to be participating in any such "reverse transaction" shall have memberships cancelled...
The campaign, planned and executed by OMI, was rolled out in the Delhi NCR, Mumbai and Bengaluru markets, focusing on the female population, especially working professionals...
The objective of introducing this format was to enable high quality brand advertising in the semi-urban markets where brands see significant potential to expand their presence.
The Elite Screens portfolio of digital billboards reportedly reaches over 65% of the general population and engages a staggering 10 million contacts every month
The mandate covers OOH, print, television, radio, and cinema
The 9th edition of the International OOH Congress will be organised in Movenpick, Tunisia
‘OOH is primed for accelerated growth’