IOAA, an association working to bring Indian OOH industry to a level playing field, is acquainted with the need to promote green OOH practices in the...
The bank opted for train branding and an innovative on-ground activity as part of its integrated campaign
The Pre-bid meeting will be held in Mumbai on August 29
‘Mall signages - a perfect growth opportunity for DOOH’
“Rivalry is relevant for OOH business”
The Indian part of the FIA road safety campaign was kicked off on JCDecaux’s Citylights media in Delhi NCR
As part of the mandate, Vizeum’s scope of work for its latest client will range across TV, print, radio, OOH, digital & activations
Tim Bleakley, CEO, Ocean Outdoor, talks about the Group’s pioneering DOOH media initiatives and investments, and what it took to develop super-premium, iconic media sites. Edited...
Rohit Chopra, CEO, TIM Delhi Airport Advertising Private Limited (TIMDAA), a joint venture between Delhi International Airport Private Limited & Times Innovative Media Limited, provides an...
Atul Shrivastava, Group CEO, Laqshya Media Group, shares his group’s experience with DOOH media in an interview with Rajiv Raghunath. Edited excerpts:
