Wavemaker to handle the brand’s media planning and buying
The innovation is executed by MOMS agency
The brand’s OOH campaigns will be seen at key airports in India, and in the UK
Leo Burnett India's Mumbai branch will look after the account
59 billboard owners deliberate upon the ways to grow the OOH business
The campaign seen in Mumbai brings out some vital horror elements of the show to generate curiosity and suspense
The brand opted for light pole branding for maximum visibility
The company yet to launch this offering in Indian markets
The campaign, handled by Havas Media, has been rolled out in multiple cities at high footfall areas
The Gujarati national daily launched an OOH campaign and reach out to readers with a contest.
