Franck Vidal, Director, Southeast Asia Sales & Partnership, Vistar Media explains how the convergence of technology and creativity in pDOOH promises not just to elevate brand...
“At OAC 2024, we see great value in connecting with OOH leaders including networking with potential clients, partners, and industry thought leaders, fostering collaboration and driving...
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
Prashantkumar A Jaiswal, Director, CivilTech India, Nashik highlights the factors that are paramount for ensuring the structural stability of hoardings.
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
Old Mout Cider is the launch partner
The Corporate Anthem, an adaptation of the iconic Musical Logo (MOGO), composed by BrandMusiq, resonates with the Bank’s core values and ethos.
The success of 'Adoptable' at the Cannes Lions 2024 not only celebrates the creative ingenuity of Colenso BBDO and Nexus Studios but also reinforces the powerful...
Ashish Mishra will be sharing his perspectives on the theme: ‘Can OOH perform at every stage of the marketing funnel?’
