Ashish Limaye, CEO of Craving Digital, discusses how digital content is reshaping advertising across industries, with a special focus on how technology is empowering brands to...
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Their prestigious projects, Views and Ten BKC, feature meticulously illuminated homes, forming a breathtaking image of the Ganesha
Kamalnath, CEO of Arham World, delves into these issues and shares how innovative solutions, from smarter hardware to AI-driven content, are reshaping the future of outdoor...
With 41% YoY growth in pDOOH business in Q2 2024, Perion is “setting the standard for how digital strategies can seamlessly integrate with physical spaces to...
Ocado’s retail media journey aligned with the UK’s retail media industry expansion
Sydeney-based creative agency Paper Moose positions Wrappr as ‘advertising with benefits’
Devotees can light a virtual Diya by simply scanning a QR code displayed at the Mumbai-cha Raja Ganapati pandal.
Hrushi Mehta, Founder, Easy Outdoor is leading the charge in overcoming inefficiencies and payment delays with innovative software solutions that bring transparency, accountability, and scalability to...
