The Nashik Outdoor Advertising Welfare Association fought as one to coerce the city's municipal body to end serious deviations in the outdoor advertising contract awarded to...
The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH...
DOOH revenue accounts for 74.1% of total net media revenue year-to-date
Sujai Karampuri comes with over two decades of experience in designing and developing sophisticated and high technology software-integrated-with-hardware products
Xtreme Media revolutionises urban transit in Guwahati with smart LED displays at bus depots, in association with Prodigy Communications and Marketing Pvt Ltd
The objective is to establish greater transparency and accountability in the poll campaigning
Smartly placed OOH media use jewellery and clothing stores to lure customers into buying life insurance
Plain red and yellow billboards were installed with smell of fries emitting from them
Creativity is paramount to OOH advertising, propelling brands to captivate audiences through innovation, says Apurva
WOO members, national associations and sponsors are invited to nominate Future Leaders delegates
