Chandan Mendiratta, Chief Brand Officer at Zepto, and Adhish Zaveri, Vice President of Marketing at Shaadi.com, share the behind-the-scenes story of how a viral internet joke...
Khushi Advertising partnered with Nexus Mall for this launch
Vineet Mahajan, Director of India Business at Unilumin, explains how advancements in LED technology have made displays smarter, more immersive, and adaptable for diverse applications. He...
Gautam Bhirani, Managing Director, Eyetalk Media Ventures highlights that traditional practices, fragmented systems, and infrastructure gaps hinder AdTech adoption in India’s OOH industry. He calls for...
Ströer's Christian Schmalzl highlights the rapid rise of digital out of home advertising while urging the industry not to overlook the enduring impact of classic formats.
The campaign was executed by Wrap2Earn
Ideacafe Roots aims at addressing brands communication needs in Tier 2 and Tier 3 cities
The contract is for a period of 10 years
Flipkart Minutes delivers festive essentials in 10 minutes with an innovative outdoor ad that transforms from Diwali by day to Halloween by night.
The campaign was executed by Khushi Advertising