Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru
Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru
The conference entitled 'Propelling Delhi NCR OOH to a new growth plane' has been planned in keeping with the growing significance of the Delhi NCR OOH...
Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage and Atul Shrivastava, Group CEO, Laqshya Media Group, share their viewpoints on the IOAA move
The campaign, planned and executed by OMI, was rolled out in the Delhi NCR, Mumbai and Bengaluru markets, focusing on the female population, especially working professionals...
Atul Shrivastava, Group CEO, Laqshya Media Group, shares his group’s experience with DOOH media in an interview with Rajiv Raghunath. Edited excerpts:
The Responsible Business Awards recognise the contribution of companies that put social and environmental concerns at the heart of their strategy
Laqshya Solutions planned and executed the 60-day campaign using a gamut of OOH formats
Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.
Both agencies will work independently in all the markets and have separate teams
