Right Angle Media captures the attention of passersby with eye-catching and natural ambience of the movie on bus shelters in Dubai.
Yippie paints the whole city with newly launched Chinese Masala variant through giant sized billboards and bus shelters considering the target group.
The measurement will be done on by audience measurement metric based on traffic count and allow clients to reach a ballpark figure on OTS/ Eyeballs.
After 3 years with the outdoor specialist agency, Vikas now plans to start his own venture, which will disclosed in the next 10 days.
The idea was to create an interesting interplay between'reality' and'fantasy', by extending the product itself.