The campaign involved branding as many as 1,200 seat-backs in the waiting halls of Security Hold Areas of both domestic and international terminals
The OOH firm has used some 1,200 media units across 32 cities for the campaign
Laqshya Hyderabad Airport Media has executed the campaign
Bhattacharya is operating from the group's Mumbai office
Laqshya Media has executed the campaign, using large formats at vantage points across the city
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media,...
OAC 2014 gets underway at Grand Hyatt, Goa
OAC 2014 will feature a session on the theme addressed by Sam Balsara, Chairman & MD, Madison World; Pawan Bansal, Chief Operating Officer, Jagran Engage; Alok...
Sai Nagesh takes over as CEO of Laqshya Advertising & CSO of Laqshya Media Group