Ashish Limaye, CEO of Craving Digital, discusses how digital content is reshaping advertising across industries, with a special focus on how technology is empowering brands to...
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
Adonmo, co-founded by Sravanth Gajula and Sandeep Bommireddi, has secured $25 million in funding to expand its innovative digital advertising network and enhance its tech-driven solutions...
Ben was earlier Global Head of Out of Home Media with dentsu International
With insights from Siddharth Anand Jha, Senior General Manager of Marcom, Havells India highlights its strategic approach to consumer engagement during the festive season through impactful...
However, the traffic volumes have grown month-to-month compared to corresponding months of 2023
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Turkish Airlines has chosen an iconic standalone location in Delhi to establish its brand presence, making a bold statement with an enormous outdoor campaign executed by...
Art for facilitating positive social, economic, and ecological change
The execution was done by Sri Lakshmi Ganapathi Enterprises, a channel partner of Anmol Group