The campaign was executed on the baggage conveyor belt of the Goa Mopa airport
The creative team at Wrap2Earn transformed two iconic Ambassadors with Tira branding elements, ensuring these 'mobile billboards' captured millions of views during the 10-day campaign.
Annie Rickard, Manging Partner of OOH Capital, steers a panel discussion on "Why Automate and Why Now?", with Ben Milne, Global Head of OOH Business, dentsu,...
Ocean Outdoor UK CEO Phil Hall says: “The BFI IMAX has a significant place in Ocean’s history as our original Ask For It By Name location.”
He brings an experience of 25+ years in the industry
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
Ocean Group CEO Stephen Joseph says that if used properly, AI should be a positive driver for the growth of better DOOH, democratising the channel and...
While the process for submission of self-certificates for TV/print/radio/digital or Internet advertising is defined, there is no mention of such certification for OOH advertising in the...
Vishwanath Kini, Head Growth and Strategy and Chetan Kasar, Sr. Art Director of The Brand Sigma share their perspectives on the art and science of OOH...
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.
