Aniruddha Haldar will be speaking on ‘Connecting with consumers countrywide: The OOH experience’
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
Prashantkumar A Jaiswal, Director, CivilTech India, Nashik highlights the factors that are paramount for ensuring the structural stability of hoardings.
The campaign illustrates the use of data to solve real-life problems
Ashish Mishra will be sharing his perspectives on the theme: ‘Can OOH perform at every stage of the marketing funnel?’
The campaign was executed on the baggage conveyor belt of the Goa Mopa airport
The entry submissions are open till June 30
In a Fireside Chat with Jeremy Male, Chairman & CEO of OUTFRONT Media, Tal Jacobson, CEO, Perion says that OOH has not reached its true potential
The billboard campaign highlights the growing concern on climate change amidst record breaking heat wave
