With malls mushrooming across the country, there has been a remarkable growth in OOH advertising in this space. Here's a report on the outdoor advertising scenario...
The agency carried out the first leg of the campaign'Mileage ka Master' for Mahindra & Mahindra, reaching about 65 villages of Bangladesh to over 5000 farmers...
In association with Lintas Initiative, Nokia cashed in on the outdoor medium to position its Lumia 920 cell phone as the'Most Innovative Smartphone.'
In association with Lintas Initiative, Nokia cashed in on the outdoor medium to position its Lumia 920 cell phone as the'Most Innovative Smartphone.'
In sync with the God-fearing Indian mindset, McCann Erickson designed an activity to address drunken driving by giving a pinch of reality to the visitors of...
Creating a buzz about its new recharge offer, Uninor has rolled out the simplest yet eye-catching outdoor campaign in UP West that instantly connects with target...
From exciting flash mobs to activations and catchy projections to interactive displays, a whole new genre titled'Experiential Marketing' has evolved in the Outdoor Advertising industry.
Samsung Life Insurance and Cheil Worldwide create interactive communication with a human touch to prevent suicide attempts from the bridge.
The 'Leave No Trace' initiative ensured spreading the message of sustainable and pollution free environment.
