Anna Bager & Vincent Lam will speak on the two largest OOH markets, the US and China
From 28 April to 5 May, Piccadilly Lights is showcasing groundbreaking innovations created with Dassault Systèmes’ virtual twin technology
The platform is powered by Location Media Xchange(LMX) of Moving Walls Group
Vikrant Massey is the face of this campaign
True to its mission to sustainably improve the quality of life for all citizens through proximity and mobility, JCDecaux sought to accurately measure its contribution to...
Praveen Vadhera, CEO, IOAA highlights how Roadstar holds the key to business growth
Shailender Luthra, Executive Director, Brite Neon Signs vehemently asserts that regulatory issues have negatively impacted flow of business to the Delhi OOH market
The proprietary software will give agencies, brands and individual businesses access information on 540+ 75Media sites to help plan campaigns
The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH...
In an insightful conversation with Media4Growth, Praphul Misra, Founder and Managing Director of Oi Media, reflects on the transformative role played by data in the realm...