Zee Melt 2016, an innovative marketing and design event spanning over 2 days started in Delhi today with a well-thought range of sessions and workshops involving...
Year-to-date 2016 the OOH industry is up 3.8 percent, and is outperforming the local media sector, which was down the first half of 2016, according to...
In the pretext of superstar Rajinikanth's movie, Kabali, AirAsia flew specially-branded aircrafts and rewarded fans with free tickets.
Speaking at OAC 2016, Vikram Sakhuja, Group CEO, Madison World & OOH took us through the real-time scenario as to where OOH stands vis-Ã -vis print, radio,...
He comes with more than 15 years of experience, specializes in brands across categories ranging from FMCG, E-Commerce businesses, Apparels, Financial Sectors, Retail, Real Estate and...
Beverage brand Cocofly chooses multi-format OOH mediums as their launch pad along with other media in Delhi and NCR.
Pioneer has won LED screen rights at ITO metro station, naming rights of three metro stations on Faridabad line and unipoles' contract on certain stretches of...
Goafest 2016, held recently in the beach capital of the country recognized the out-of-home and experiential media potentially.
The strength of NOMAD comes from the skill pool brought in by individuals with extensive work experience in full service media agencies, OOH, digital services and...
The creative of the campaign tries to encapsulate the whole story that goes behind being successful and how every moment of that journey is worth celebrating.
