Results For "Cinema"
88 News Found
Elevite Media collaborates with JK Tyre for co-branding with Bollywood mega blockbuster Tiger 3
In Campaigns By M4G Bureau - November 30, 2023
Elevite Media, known for its innovative and impactful marketing strategies, weaved the magic of cinema with the reliability and quality associated with JK Tyre
Top honour for Xperia Group at Goafest’s Media Abby awards
In Digital OOH By M4G Bureau - May 29, 2023
The OOH experiential agency won Gold in Innovative Use of Cinema
Miraj Cinemas marks its Surat debut with 5-screen premium multiplex at KSB Olympia
In OOH News By M4G Bureau - February 17, 2023
Targets to open 300 screens by FY24
OnePlus projects India’s first immersive 4DX commercial in cinemas
In OOH News By M4G Bureau - September 23, 2022
OnePlus has unveiled its latest flagship smartphone the OnePlus 10T 5G through a specially developed multi-sensory commercial using 4-dimensional effects to be screened in all PVR 4DX cinemas.
Technology: driving element for both cinema and OOH industry
Ajay Mehta Founder & MD, Interactive Television (iTV), and MD, Kinetic India said, “After the pandemic, we are starting from scratch, which gives us a space to correct the mistakes, make it up to date and relevant in the digital age.”
Amazon’s innovative ad campaign for Alexa leaves cinema audiences awestruck
In OOH News By M4G Bureau - August 03, 2022
The timing of this immersive ad campaign at Cinépolis was to build the brand association of Alexa with smart home.
Ajay Mehta, Founder & MD, Interactive Television (iTV), and MD, Kinetic India to speak at OAC 2022
In OOH News By M4G Bureau - July 22, 2022
Ajay Mehta will be addressing the convention on the theme of ‘Cinema & OOH advertising: The big picture’
57% consider brand’s reputation while making a purchase: Axis My India CSI Survey
In Research By M4G Bureau - July 05, 2022
31% reflect on price as the 2nd most important factor; 86% are going out the same for short vacations, malls and restaurants; 90% have still not started going to Cinema halls for watching movies.
PVR Cinemas collaborates with XPERIA Group to introduce industry-first experiential in-cinema advertising in India
In OOH News By M4G Bureau - May 06, 2022
The innovation aims to create immersive experiences for the consumer for advertising content across different touchpoints in the cinema.