Chris Botha, Group MD, Park Adv, South Africa drew parallels between the challenges facing the industry and a compelling narrative involving two shoe companies on a...
Aligned with World Cancer Day
With patriotic-themed movies poised to hit theatres amidst increasing anticipation surrounding elections, Dharma Productions is all set to fly with its ‘Yodha’
“As a small business ourselves, we understand that a little support can have a lasting impact,†says Adam Shapiro, President and CEO of Ballyhoo Media
Jayesh Yagnik, CEO, MOMS OOH sees technology playing a pivotal role in the OOH growth process
From the towering 120 ft. cut-out of Prabhas that commanded attention in popular malls, to the dominating omnipresence across major cities in India, the campaign immersed...
The cutting-edge tool integrates diverse data points to drive efficient and precise cinema planning
India is now consistently the fastest growing market and leads the ad spend growth globally. India moves into top ten markets and forecast to climb to...
Over 60,000 prizes are up for grabs including a family holiday to Lapland and an all-inclusive holiday to Tenerife
Elevite Media, known for its innovative and impactful marketing strategies, weaved the magic of cinema with the reliability and quality associated with JK Tyre
