Praphul Misra discusses how Oi Media is revolutionizing advertising workflows with tools like IAQT and IBXD, which streamline campaign management, enhance transparency, and empower brands to...
Vineet Mahajan, Director of India Business at Unilumin, explains how advancements in LED technology have made displays smarter, more immersive, and adaptable for diverse applications. He...
This collaboration is to celebrate the release of Gladiator II – in cinemas from 15 November
The campaign is executed across Mumbai, Bangalore and Hyderabad
The campaign was executed by Khushi Advertising
Partnership set to capitalise on the growing demand for cinema advertising, with market Ad-Ex projected to grow by 12% this year
Executed by Posterscope India, the mural captures the dark, chaotic essence of the character ahead of the film's release
Hero Cycles has selected Efficacy Worldwide as its Agency of Record, following a competitive multi-agency pitch, marking a new direction for the brand’s marketing strategies.
This creative campaign, executed by Posterscope India, transforms an ordinary public space into a captivating visual spectacle, inviting passersby to engage with the art and experience...
The recent Auto Show 2024 at Nexus Ahmedabad One Mall showcased the effectiveness of out-of-home advertising in boosting brand visibility and consumer engagement during the peak...
