Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much...
The campaign was executed on the baggage conveyor belt of the Goa Mopa airport
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
At the WOO Global Congress in Hong Kong, Jas Cai, Media Director and Chief Expert at Huawei Consumer Business Group (CBG) Marketing Procurement, presented a compelling case for the strategic...
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.
Real time cricket score updates on media at 9 airports
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims...
Court prioritises safety and structural integrity of the media over blanket removal of hoardings
“Embracing creativity in every campaign can uplift India's OOH landscape and leave a lasting impression on viewers.” says Roshan Rawat, General Manager & Creative Head, Times...
Sharp increase in international air passenger traffic
