Top Trends for Outdoor Advertising in 2020 by Moving Walls

Singapore-headquartered global advertising technology company lists down top trends that will redefine OOH advertising in the upcoming year

2019 has seen more brands embrace digital OOH advertising - understanding audience movement to optimise campaigns, connecting content to real-world conditions, and even buying the media programmatically using digital platforms.

2020 promises continued growth and transformation in a sector that has added quality, relevance, creativity, data and technology to its offering.