Contracts & Investments
Sigma Trade Wings bags sole advertising rights of Fun Republic Mall, Lucknow
Lucknow-based Sigma Trade Wings LLP shared with Outdoor Asia that it has acquired sole advertising rights for Lucknow’s Fun Republic Mall.

Devendra Dixit, Director, Sigma Trade Wings, said, “With an experience spanning over 20 years in Uttar Pradesh and Uttarakhand and gaining momentum in mall media lately, the vision behind foraying into mall media is to execute an outdoor campaign within expedient budget. Also, we are gaining more valuable response as the brands are gaining increased exposure and lasting presence with shoppers/consumers.
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Creative Concepts
Seoul sees Nike’s latest football impact installation
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Innovative Use
Rare Beauty launches scratch-and-sniff billboards for new fragrance
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Company News
BIG FM relaunches its OOH Vertical- BIG OOH (Formerly BIG Street)
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People
Abhijit Sengupta, CEO of OAP Mediatech joins OOH Capital as a Partner