Contracts & Investments
Sigma Trade Wings wins OOH rights at Lucknow Airport
With Authority of Lucknow Airport calling for tender of exclusive advertising rights inside, outside and in the vicinity, Sigma Trade Wings won rights for a total number of 165 various OOH sites.
Lucknow-based Sigma Trade Wings won the advertizing rights for all outdoor media inside and outside of Lucknow Airport (both domestic and international terminals) along with the circulating area. The media formats include unipoles in 3 sizes, hoardings in 2 sizes, backlit kiosks, backlit signages, nonlit signages, conveyor belts, AC ducts, balloons and scrollers. The contract will be valid for seven years.
Talking on the win, Devendra Dixit of Sigma Trade Wings LLP said, “Earlier, the permission was restricted to Airport Authority only. This is the first time they decided to invite a tender and we are delighted to win this. As everyone knows, airports across the country are offering larger footfall than any other vantage point, we have unlimited expectation from a total number of 165 sites.” Sigma is looking at brands like banks, telecom, mobile handset companies, and institutes apart from some of the potential local advertisers.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
Rolling Loud India’s “This is Hip Hop” campaign takes over Mumbai
Swiggy sets rats running to highlight on-time delivery promise
Manish Guptaa takes charge as Chief Marketing Officer of Pizza Hut India
Amazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner
AI surveillance vehicle rolled out to monitor ads in Varanasi
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
Blinkit in association with Kinetic India goes all Bollywood
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Multiple Openings – Bright Outdoor Media (Business Development Manager, Admin & HR Manager, Sales Executive)
BRIGHT OUTDOOR MEDIA LIMITED SINCE 1980 JOB VACANCY: Business Development Manager (Media Selling Exp. is a must) Admin & HR...
“Sabse Pehle Life Insurance” campaign goes Pan-India
The campaign is live across 40 Indian cities
Unilever deodorants go big at Tesco UK with immersive OOH installations
These installations wrap around digital screens and feature sensory elements, including an atomiser that releases fragrance for passersby, transforming store...
Nike x LEGO turn play into sport with a vibrant Shanghai playground
Brought to life at Baoshan No.2 Central Primary School in Shanghai, the playground turns every LEGO-inspired shape into a tool...
‘Missing Wife’: Sunfeast Marie Light’s bold OOH Push for household equality
The campaign built intrigue with hard-hitting messages such as “Atul’s wife is missing…” and “Nikhil’s wife is missing…” splashed across...
ChatGPT brings everyday conversations to the streets with OOH
These crisp, real-world prompts are paired with bold, minimal visuals like a runner mid-stride or a person stretching to instantly...
Ocean Outdoor rolls out month long festival for Women’s Rugby World Cup
Coverage is appearing across 31 DOOH screens featuring content from all 32 games, building anticipation and exposure ahead of the...
Disney+ brings characters to life on London tube escalators
From Homer Simpson to Elsa and Buzz Lightyear, commuters were treated to the surprise of seeing their “spirit character” appear...
Lemma hits global milestone with 3.5 million DOOH screens
Driving results across the entire ad funnel, Lemma Achieves new scale in Programmatic DOOH driving measurable outcomes from OOH Ad...
Vistar Media launches Programmatic Guaranteed
Programmatic Guaranteed allows advertisers to lock in delivery and pricing on select inventory, while giving media owners better visibility into...
The future of programmatic 2025: Research by WARC
The report is based on insights from both WARC and external research, providing an overview of the marketplace and deep...
-
Campaigns
“Sabse Pehle Life Insurance” campaign goes Pan-India
-
Creative Concepts
Nike x LEGO turn play into sport with a vibrant Shanghai playground
-
Creative Concepts
Unilever deodorants go big at Tesco UK with immersive OOH installations
-
CampaignsAmazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner