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Creative Concepts2 days ago

Hocco’s OOH activation at Sunburn Festival

The activation centered on a massive digital screen featuring Hocco’s mascot, Budd. Using motion-capture technology, festival-goers were challenged to mirror...

DDX Asia3 days ago

Digital Tranzform to showcase integrated retail journey at DDX Asia 2026

Digital Tranzform will exhibit pre-store, in-store and post-store solutions at DDX Asia 2026, a platform that brings together solution providers,...

Ad Policies & Regulations3 days ago

Haryana tightens outdoor advertising framework with bye-law amendments

The amendments span definitions, auction processes, site selection norms, format sizes, and the use of digital and innovative OOH formats,...

Markets in Focus6 days ago

‘Festive seasons continue to revive Nashik’s outdoor advertising demand’

In the next feature of Media4Growth’s Market Watch: Nashik in Focus series, Sauurabh Vinod Jalori, Designated Director at Saurabh Publicity,...

Digital Display6 days ago

Times OOH installs curved LED videowall at Goa Airport

The ceiling suspended Curved Digital Videowall will be delivering an immersive visual experience at the arrival area of Manohar International...

Markets in Focus7 days ago

‘The OOH market here is functional and consistent, but it is still primarily local.’

In the next part of ‘Market Watch: Nashik in Focus’, Machindra Aaba Deshmukh, Director, Namrata Advertising, offers insights into the...

Markets in Focus1 week ago

‘OOH continues to be a strong recall driver for city-centric brands’

In the next article of ‘Market Watch: Nashik in Focus’ series, Amit Patil, Founder & CEO, Brand Banao.Ai, shares how...

People1 week ago

Marico Appoints Vikram Karwal as Chief Marketing Officer

Vikram has joined Marico after a 22 year continuous career at Mondelez International

Markets in Focus1 week ago

‘OOH advertising in Nashik is gaining momentum, driven by urbanization and connectivity’

In the first article of Media4Growth’s ‘Market Watch: Nashik in Focus’ article series, Sahil Nyaharkar, Director, Media House, offers a...

Campaigns1 week ago

Red Wing’s handcrafted OOH campaign

This meticulous, labor-intensive construction demonstrates Red Wing's commitment to authenticity and durability, intentionally standing out in the media landscape

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