Seaworthy Collective and Ballyhoo Media have a shared mission to protect and regenerate the ocean through innovation, education, and advocacy.
Over 500 delegates attending OAC 2024 took the Green Pledge administered by noted film personality Manoj Joshi, just before his inspirational address at the convention.
The out of home campaign has eye-catching adverts strategically placed in high footfall retail destinations
Moving Hearts sets the ground for OOH and a Better World
Kate Whitehead, Marketing Manager, Mamela Media, South Africa shines the light on the OOH firm’s sustainability practices
Joel Turner, Commercial Director, 75Media, the UK calls for a purposive approach to sustainability, in an interview with Rajiv Raghunath
Company already qualifies for a four-star SDG rating, which puts it in the top 10% of businesses researched by Support the Goals.
The campaign forms part of Ocean Outdoor’s annual Drops In the Ocean programme
Key takeaways from a session on sustainability at the WOO Africa Forum
The BFI IMAX, Piccadilly Lights and screens across Westfield London and Westfield Stratford City were among those that powered down to mark the Earth Hour.
The company had earlier undertaken similar branding initiatives on the Vande Bharat and Shatabdi Express to celebrate 25 years of...
The campaign is created by Leo Burnett UK
This is a teaser OOH campaign that takes off from the digital rollout hinting at a partnership between the two...
Skittle, a brand known for its attention grabbing provocative campaigns, has done it again, and this time with ‘visual irritation’...
The activation is executed by MOMS Outdoor
A report from Guideline highlights how digital transformation, budget reallocations, and category shifts are creating fresh opportunities for the OOH...
The dedicated manufacturing initiative LEDX was inaugurated in January 2026 in Vapi with an annual production capacity of approximately 50,000...
Goafest 2026 is co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC).
The activation was executed at Worldmark Gurgaon
The campaign is developed by the creative agency GIGIL
New research from Accretive reveals while OOH Ad spend in US is increasing, there are still barriers for OOH investment
Chirag Shah, Director of Lumocast, discusses the rapid shift from static to digital signage, highlighting the demand for real-time content...
She succeeds Gagandeep Bedi, who has been elevated to the role of APAC Marketing Strategy and Operations Lead, both reporting...
The Astral brand uses a larger-than-life outdoor installation to dramatise the strength of its wood adhesives.
The city’s metro system spans 55 stations covering about 68 kilometres in total.