Third edition of UP Talks OOH kicks off in Lucknow today

The third edition of UP Talks OOH kick-started today at Taj Vivanta in Lucknow, Uttar Pradesh, with Origins Advertising, Synergy Advertising & Vijas Digital as its sponsors and India Outdoor as its media kit sponsors. With approximately 150 delegates coming to make the conference a success, UP Talks OOH saw maximum registration from outdoor giants and professionals from all over the state.

Udai Raj Singh, Hon Commissioner, Lucknow Municipal Corporation, inaugurated the event by lighting the lamp. Promising support from the Municipal Corporation, Singh proposed, “There should be competition but of a healthy sort amongst the outdoor fraternity of UP. Also, OOH should ensure the fact that right message should go to the masses through their medium.

The inauguration was followed by a session from Y Srinivas Raju, VP – Planning & Insights, Milestone Brandcom, who presented his views on UP’s current status and growth in OOH industry. Following this, Vinkoo Chakraborty, National Director- Planning, Madison gave insights on the status of the regional market and if it is ready for growth. The conference will also hold few more interactive sessions throughout the day. Watch this space for more updates on UP Talks OOH.