The campaign will be exclusively displayed on OOH media like hoardings and bus shelters all over India during the time they are not booked for commercial...
Outdoor Advertising Awards (OAA) function will be held on July 25; entries for the awards will be received until May 30
The conference will bring senior government officials, media owners, brand marketers, OOH specialist agencies, and other key stakeholders of the industry on a common platform to...
Sunder Hemrajani, MD, Times OOH, said in his concluding remarks that this year's convention was a big leap in terms of content and engagement
In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5...
The outdoor advertising contest for young OOH professionals is underway; results to be declared on Day 2
OAC 2014 gets underway at Grand Hyatt, Goa
Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session
OAC 2014 will feature a session on the theme addressed by Sam Balsara, Chairman & MD, Madison World; Pawan Bansal, Chief Operating Officer, Jagran Engage; Alok...
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media,...
The campaign is executed by MOMS Outdoor
Uber brought a slice of holiday behaviour into the city by turning parked cars into visual metaphors for “sunbed reservations.”
The campaign is executed in East London
The campaign is conceptualised by Bare Bones Collective
In its latest OOH campaign, developed by ARK Agency, the travel brand positions its ads next to existing outdoor creatives,...
Amman Anup Kumar, Partner at R. Kumar Opticians, offers a layered view of outdoor advertising, where creativity drives recall, airports...
This significant win entrusts WPP Media India with the full spectrum of media services, leveraging the strategic expertise, data-driven insights,...
The results of the 20th edition of the much awaited OOH Advertising Awards (OAA) will be held on the evening...
The recent protest by the Telangana OOH industry body in response to the Government Order 84 based on the newly...
As per the tender document , the contract offers advertisers a three-year license to design, install, manage, and monetise advertising...
Shailesh Pithadia, Founder and CEO of SkyBlue Group, offers a sharp perspective on outdoor advertising, where billboards build belief, but...
JadeBlue Lifestyle India Limited's Executive Director Shambhav Chauhan has a sharp eye for what works on the street, and an...
The new appointments are made across Australia, America, Southeast Asia and ANZ
If a brand has a social media strategy on the plan then it needs to build in DOOH to make...
This consolidation brings all media responsibilities under a single, integrated model, enabling more consistent and cohesive planning and execution.