The Google Pixel 9 campaign, featuring kinetic motion-led creatives, is displayed on ProDigi DOOH network along Mumbai’s Western Express Highway, making the product the hero with...
The campaign featured striking 3D anamorphic content, apart from traditional and DOOH displays
The out of home campaign has eye-catching adverts strategically placed in high footfall retail destinations
This spirit was seen across all 20 screens of ProDigi, covering 4.7 kms and capturing attention of 3.6 million commuters
A compilation of works by 79 visual artists are displayed simultaneously on digital screens along Sudirman-Thamrin Street to MRT Stations in Jakarta
UP is a priority market for Gas-o-fast with a current market share of 12% and growing steadily, states, Joy Chatterjee, Associate VP and Head of Sales...
The OOH campaign is appearing across Ocean’s The Loop networks in Manchester, Birmingham and Edinburgh and on selected large format screens in 10 UK cities.
This campaign marks the first use of such advanced technology for a McDonald's campaign in the region
Eight official Team GB fan zones are announced
Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty
This Ganesh Chaturthi, Zomato brings its signature food-led wit to Mumbai’s OOH landscape, turning familiar festive conversations, local food references...
Spotted across high-traffic locations in Delhi, Gurugram, and Mumbai
Spotted by the Mumbai seafront this Ganesh Chaturthi.
The campaign is executed by WPP Media
In New York City, a massive billboard was turned into a canvas for oversized 3D earrings.
In this piece, first published in the August edition of Outdoor Asia, C D V Subbarao, CEO & Director of...
The seven-year mandate gives Orango Solutions exclusive advertising rights at the airport, opening up a new OOH opportunity for brands...
The branding will extend beyond visuals, with bilingual metro announcements naming the station across the Delhi Metro network.
Ajay Gupta, Founder Director & CEO, Firstouch, discusses the growing demand for self-service and digital signage, Firstouch’s customised, manufacturing-led approach,...
In his column for the August 2026 edition of Outdoor Asia, Abhijit Sengupta, CEO of OAP Mediatech writes on how...
The campaign is executed by Platinum Outdoor with Sakshi Advertising as production partner
Vistar's expansion introduces Vistar’s full suite of cutting-edge solutions to Japan, including a digital OOH dedicated demand-side platform (DSP), supply-side...
Changes to the screen's format come into effect from January 2027, 10 years after Piccadilly Lights relaunched following a nine-month...
With its SME IPO set to open on September 11, Century Business Media is looking to leverage the public listing...
In this candid column first published in the August edition of Outdoor Asia, Noomi Mehta, Chairman of the Board at...