Adform unveils results from two successful programmatic DOOH campaigns, highlighting the speed and precision of its new visual planning interface.
Leveraging an extensive array of LED branding, strategically positioned across the city’s busiest thoroughfares, the campaign delivered exceptional visibility and fostered a strong connection with audiences
Coverage is appearing across 31 DOOH screens featuring content from all 32 games, building anticipation and exposure ahead of the quarter finals, semi-finals and 27th September...
From Homer Simpson to Elsa and Buzz Lightyear, commuters were treated to the surprise of seeing their “spirit character” appear next to them mid-ride.
The screen space was donated and planned by Ocean Outdoor under its Drops in the Ocean programme which awards a percentage of the company’s annual UK...
Live UV around Ocean Outdoor screens burns different skin tones in real time
The campaign is executed at Garuda Mall
‘The Feeling Ceiling’ is an Ocean Outdoor digital creative competition winner
Speaking at the OAAA 2025 conference in Boston (USA) on May 7, Tim highlighted some of the greatest creative works of recent times to demonstrate the...
The campaign is done in partnership with M+C Saatchi Group UK and Ocean Outdoor
The campaign is created by T&P
Created to introduce audiences to one of the film’s newest antagonists, the Lilypad, the campaign features two neighbouring billboards locked...
The campaign reportedly spans more than 160 media assets and over 18,000 sq. ft. of advertising space.
While GRWM is widely recognised across social media as shorthand for Get Ready With Me, Flipkart gave the phrase its...
The campaign is executed by Connect Network
Snehita, who has joined the jury panel of the 20th edition of OOH Advertising Awards (OAA), brings over 14 years...
The strong H2 FY26 performance, coupled with strategic investments in mobility and EV infrastructure, positions Cash Ur Drive to further...
Vidhika Gupta, Managing Director, Universal Overseas talks about the company’s entry into industrial print machinery, its focus on premium UV...
Instead of keeping the conflict behind closed doors, the campaign amplifies every accusation, complaint and sarcastic remark through oversized paper...
The campaign is executed by WPP Media
Never one to shy away from exploring new OOH formats, this dairy brand from Erode, Tamil Nadu, has been quietly...
Anirban brings over 25 years of experience in integrated marketing and media effectiveness to the OAA 2026 jury panel, having...
The campaign is created by Sixty Fifth Communications
The scope of work spans TV, digital, social media, OOH and print, aimed at enhancing brand recall and expanding consumer...
Based on their UV mirror results, visitors were taken through a guided interaction with brand promoters, who helped them understand...