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Home » Digital OOH » NY-based Brooks Brothers spreads reasons to love Supmia
NY-based Brooks Brothers spreads reasons to love Supmia

By M4G Bureau - June 12, 2017

The transit campaign displays the new Summer Collection and Campaign Features Supima Cotton.

To showcase New York based Brooks Brothers’ Supima-made products, the company is kicking off a multiplatform marketing campaign illustrating its long standing partnership with Supima. In NYC, Brooks Brothers unveiled Supima-themed MTA trains featured on the Grand Central – Times Square shuttle.

The train car exteriors and interiors were completely wrapped in the brand’s timeless blue oxford cloth arranged as blossoming flowers and alternating cotton bolls. Further, Brooks Brothers/Supima advertising is prominently displayed throughout Grand Central Station and Penn Station as well as on New York City busses.

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