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Industry News5 days ago

New study finds OOH Advertising drives stadium attendance, social buzz, and citywide impact

This study was conducted by the Out of Home Advertising Association of America (OAAA) in partnership with The Harris Poll.

Ad Policies & Regulations5 days ago

Maharashtra Govt issues statewide resolution for hoardings on Government land

The new framework, issued through a Government Resolution dated September 15, 2025, introduces uniform rules for permissions, license fees, and...

Uncategorized6 days ago

HYUE launches high-impact OOH campaign

The campaign is executed in partnership with DOOHIT

Contracts & Investments6 days ago

DoohClick launches in Canada with Movia partnership

Founded in 2015, Movia has built its reputation as a pioneer in mobile OOH, using delivery vehicles as moving billboards...

Creative Concepts6 days ago

Fastrack UFO Collection lands on billboards with 3D installations

The campaign is executed by Platinum Outdoor.

International Events7 days ago

WOO Forum Seoul to spotlight regulation and automation in global OOH

The Forum is being held from November 5-7.

Creative Concepts1 week ago

Swiggy sets rats running to highlight on-time delivery promise

The installation is placed at Carter Road in Mumbai

People1 week ago

Manish Guptaa takes charge as Chief Marketing Officer of Pizza Hut India

In the interim, Manish will also continue to lead the Digital & Technology mandate until a new leader is announced.

Campaigns1 week ago

Amazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner

The campaign creatives feature actresses Tamannaah Bhatia and Diana Penty, who headline the series.

Industry News1 week ago

AI surveillance vehicle rolled out to monitor ads in Varanasi

The initiative aims to streamline enforcement, ensure compliance with local advertising rules, and increase revenue collection.

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