Campaigns
The war cry ‘Aali Re’ set the tone for Mumbai Indians’ smashing start in Women’s Premier League
Women’s sport to the fore
Mumbai Indians led by Harmanpreet Kaur has thus far decimated the other teams in the Women’s Premier League (WPL) to win three out of three matches. The women’s team in many ways has extended the Mumbai Indians’ domineering performance in the men’s Indian Premier League that has been played for several seasons.

The WPL franchise sent out the war cry ‘Aali Re’ with a campaign running on the streets of Mumbai.
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Creative ConceptsDisney’s Percy Jackson season 2 makes splash with 4D billboard activation
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CampaignsContinental Coffee Speciale unleashes sensory OOH blitz in Mumbai
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Creative ConceptsNetflix turns commute into the upside down with Stranger Things
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Brand Insights“OOH allows us to meet consumers in their physical journey”