By: Rajiv Raghunath
Last updated : December 05, 2017 6:53 pm
The branding, which will remain for a period of one year, spans a massive 77,000 sq. ft of gallery space and was executed by Jaycee Ads over 36 days
Leading Kerala-based OOH firm Jaycee Ads has executed a mega stadium gallery branding for major telecom services provider Vodafone at the popular Chandrasekharan Nair Stadium (CSN) in Thiruvananthapuram. The branding, which will remain for a period of one year, spans a massive 77,000 sq. ft of gallery space and was executed by Jaycee Ads over 36 days.
Jayachandran K, Chairman and Managing Director of Jaycee Ads, said the stadium gallery branding of Vodafone SuperNet 4G at CSN far exceeds any other stadium gallery branding done anywhere in the where and this unique Vodafone branding could enter the Guinness Book of Records.
Jaycee Ads and Vodafone recognised the fact that CSN stadium is located at Palayam, one of the busiest commercial places in the city of Thiruvananthapuram and therefore serves as a major advertising platform. Palayam is also a place of religious confluence with the St Joseph’s Cathedral, Juma Masjid and a temple dedicated to Lord Ganesh existing in close proximity to one another.