Campaigns
Nutella marks a delicious DOOH presence
The campaign featured striking 3D anamorphic content, apart from traditional and DOOH displays
Posterscope India recently launched a campaign for Nutella, highlighting their innovative approach to out-of-home (OOH) and digital out-of-home (DOOH) advertising. The campaign featured 3D anamorphic displays, transforming everyday locations into Nutella-themed landscapes that created visually striking, 3D-like illusions when viewed from specific angles.
Overall, the campaign was executed using a mix of traditional and digital OOH formats.
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The campaign is executed by Coral Media
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The Brand Sigma marks 5 years with a DOOH campaign
The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
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Creative Concepts
NMACC’s snowfall billboard promotes The Nutcracker on Ice
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Creative ConceptsDisney’s Percy Jackson season 2 makes splash with 4D billboard activation
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Markets in FocusPwC forecasts India’s OOH revenue to near $800M, powered by DOOH and measurement
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Brand Insights‘For bold product stories, OOH is still the most powerful launchpad’