Contracts & Investments
Prakash Arts wins media rights at 2 Chennai railway stations
The rights have been awarded for 5 years each
Prakash Arts has expanded its media footprints in the southern markets by acquiring the media rights at two stations in Chennai — Egmore, the second biggest station in the city, and Guindy. The rights, awarded on the basis of a tendering process, is for a 5-year duration whereby the firm will be handling media in the circulating area of both stations.
Prakash Arts handles a bouquet of media formats in different southern markets that include unipoles, bus shelter media, skywalk media, gantries, etc.
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